Pennsylvania College of  Technology
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Dr. Ed Vavra
Assoc. Prof. of Rhetoric

Bibliographies Section

Communications Theory

Bagdikian, Ben H. The Information Machines: Their Impact on Men & the Media. NY: Harper & Row, 1971. [R, N7]

Biitner, John R. Mass Communication: An Introduction. 4th ed. Prentice-Hall, 1986. [H, R, N7

Boorstin, Daniel J. The Image: A Guide to Pseudo-Events in America. NY: Atheneum, 1961, 1987. [R, N7 - a great book!]

_____ . The Republic of Technology: Reflections on Our Future Community. NY: Harper & Row, 1978. [R, N7 - another great book]

Crosby, Harry H. and George R. Bond. The McLuhan Explosion: A Casebook on Marshall McLuhan & Understanding Media. NY: American Book Company, 1968. [R, N7

Czitrom, Daniel J. Media & the American Mind: from Morse to McLuhan. Chapel Hill: U of North Carolina Press, 1982. [R, N7

Dantzig, Tobias. Number: The Language of Science. 4th ed. Doubleday-Anchor, 1954. [R, N7

Ellul, Jacques. Propaganda: The Formation of Men's Attitudes. Trans. from French by Konrad Keller & Jean Learner. NY: Knopf, 1965. [R, N7

Fiske, John & John Hartley. Reading Television. London: Methuen, 1978. [R, N7

Habermas, Jurges. Communication & the Evolution of Society. Trans. Thomas McCarthy. Beacon Press, 1979. [H, R, N7

Harless, James D. Mass Communication: An Introductory Survey. Dubuque: Wm C. Brown, 1985. [R, N7

Huizinga, J. Homo Ludens: A Study of the Play-Element in Culture. London: Routledge & Kegan Paul. 1949 [R, N7]

Hyde, Michael J. ed. Communication Philosophjy & the Technological Age. University of Alabama Press, 1982. [R, N7

Irwin, Will. Propaganda & the News, or What Makes You Think So? Westport, CT: Greenwood Press, 1936. [R, N7

Jaksa, James & Michael Pritchard. Communication Ethics: Methods of Analysis. Wadsworth, 1988. [H, R, N7

Littlejohn, Stephen W. Theories of Human Communication. 3rd ed. Belmont, CA: Wadsworth, 1989. [H, R, N7

McCombs, Maxwell & Lee B. Becker. Using Mass Communication Theory. Prentice-Hall, 1979. [H, R, N7

McLuhan, Marshall. The Gutenberg Galaxy: The Making of Typographical Man. University of Topronto Press, 1965. [R, N7

_____ . Understanding Media: The Extension of Man. NY: McGraw Hill, 1964. [H, R, N7

Mumford, Lewis. In the Name of Sanity. NY: Harcourt Brace, 1954. [R, N7

_____ . Technics & Civilization. NY: HBJ, 1963 [1934] [R, N7

Ong, Walter J. Orality & Literacy: The Technologizing of the Word. London: Methuen, 1982. [R, N7 -- one of the most important books I have ever read]

Rogers, Everett M. Communication Technology: The New Media in Society. NY: Free Press, 1986. [H, R, N7

Schiller, Herbert I. Mass Ciommunications & American Empire. Boston: Beacon Press, 1969. [R, N7

Schramm, Wilbur. The Story of Human Communication: Cave Painting to Microchip. NY: Harper & Row, 1988. [H, R, N7

Tebbel, John. The Media in America. NY: Thomas Y. Crowell, 1974. [R, N7

Whitehead, Alfred North. Symbolism: Its Meaning & Effect. NY: Capricorn Books, 1927 [1955] [R, N7

Wiener, Norbert. Cybernetics. NY: Wiley, 1948. 

_____ . The Human Use of Human Beings: Cybernetics & Society. Boston: Houghton Mifflin, 1950. [R, N7]

This border presents
Pieter Paul Rubens'

(Flemish 1577-1640)
The Union of Earth and Water
c. 1618, Oil on canvas, Hermitage, St. Petersburg

Adapted from: Mark Harden's WWW Artchive
Click here for the directory of my backgrounds based on art. 
[for educational use only]